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marketplace retailers

Portuguese translation: varejistas

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase: marketplace retailers Portuguese translation: varejistas Entered by: Cintia Galbo

12:44 Jul 21, 2017

English to Portuguese translations [PRO] Business/Commerce (general) / General; marketing
English term or phrase: marketplace retailers xxx is integrated with the world's largest marketplace retailers to provide real-time targeting of the highest intent shoppers on the internet. Your ads will reach shoppers while they are actively searching and browsing top ecommerce sites. Em ptbr, "marketplace" deve permanecer em inglês mesmo. No entanto, a dúvida está quanto ao termo com "retailer". Não sei se é marketplace varejistas ou varejistas de marketplace. Ainda não consegui entender. Aqui está um texto de explicação: Marketplace é uma ferramenta utilizada por vendedores e compradores em operações virtuais. Trata-se de uma plataforma online na qual os vendedores realizam ofertas para um público indeterminado de compradores. Sua diferença para uma loja virtual é que, neste caso, há vinculação a apenas uma marca ou dono, enquanto que o marketplace reúne inúmeras lojas de diferentes marcas, inclusive com variedades de preços entre concorrências do mesmo segmento, facilitando, assim, a busca por melhores preços por parte dos consumidores. Um marketplace é essencialmente um novo canal de vendas que deve estar sincronizado com o estoque, assim como com a loja online e as campanhas de comunicação que também serão utilizadas. Muitas vezes as empresas podem, inclusive, possuir estes espaços simultaneamente, ou seja, tanto a loja virtual, quanto o marketplace. Muito obrigada desde já.	Cintia Galbo KudoZ activity Questions: 2735 (none open) (113 closed without grading) Answers: 27
varejistas Explanation: Sug. -------------------------------------------------- Note added at 4 mins (2017-07-21 12:48:28 GMT) -------------------------------------------------- O termo marketplace é dispensável.	Selected response from: ferreirac Brazil Local time: 08:33
Grading comment Obrigada! 4 KudoZ points were awarded for this answer

Summary of answers provided
4 +4	varejistas	ferreirac

Discussion entries: 2

Mario Freitas Brazil Redundância 16:27 Jul 22, 2017  Se a empresa é varejista, ela obviamente atua no mercado. O PT é bem menos redundante do que o EN. Varejista de mercado seria uma senhora tautologia, Ana. Ana Vozone Há que traduzir 12:49 Jul 21, 2017  "marketplace" aqui, pois não está em maiúscula e parece-me designar simplesmente o mercado em geral onde se movimentam "the world's largest retailers"... Automatic update in 00:

  

Answers

3 mins   confidence: peer agreement (net): +4

varejistas Explanation: Sug. -------------------------------------------------- Note added at 4 mins (2017-07-21 12:48:28 GMT) -------------------------------------------------- O termo marketplace é dispensável.	ferreirac Brazil Local time: 08:33 Specializes in field Native speaker of: Portuguese PRO pts in category: 432
Grading comment Obrigada!
Peer comments on this answer (and responses from the answerer) agree  Ana Vozone: varejistas do mercado... 0 min   -> Obrigado! agree  Paulinho Fonseca: Necessário: 'varejistas do mercado' 2 hrs   -> Obrigado! agree  jorges: Os maiores varejistas do segmento / setor / mercado no mundo. Mercado será necessário se refere um setor específico; se não, é dispensável. 4 hrs   -> Obrigado! agree  Mario Freitas: Certíssimo. Mercado aqui é redundante, pois o varejista obviamente atua no mercado. 1 day 3 hrs   -> Obrigado!
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